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Stanbic Bank launches promotion for 2019 AFCON, move to promote cashless transactions

BY: Daily Graphic
Some staff of Stanbic Bank after the programme 
Some staff of Stanbic Bank after the programme 

Some customers of Stanbic Bank Ghana Limited will have the opportunity to win tickets to watch some matches in the 2019 Africa Cup of Nations (AFCON) with their partners in a new promotion by the bank.

Dubbed “Visa Swipe to AFCON Campaign”, the promotion, which will run from now till June when the AFCON kicks off, is to help promote cashless transactions as customers will be expected to use their Stanbic Visa and credit cards at least 14 times in a month to stand a chance of winning.

The Executive Head of Personal and Business Banking at Stanbic Bank Ghana, Nana Benneh, said the campaign was a demonstration of the bank’s strong connection to the African continent.

He noted that over the years, the bank had come up with products tailored for the Ghanaian market, adding that the Stanbic Visa card would usher customers into a new level of experience in digital banking.

“This is one of the demonstrations of Stanbic Bank when we say Africa is our home.

We are really pleased to be associated with this and with our partners Visa.

We have always brought you products and services to meet the various needs in Ghana and beyond.

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But today, in partnership with Visa, we bring you something slightly different. We bring you a card that is the gateway to other forms of payment and gives you access to a whole new world of digital banking.

“We hope that through this campaign we will encourage most of our cherished customers and potential customers to get used to doing banking through their cards from the comfort of their homes, cell phones, their laptops and other forms of mobile devices,” he said.

Promo dynamics

To qualify for the promotion, customers had to purchase goods and services with their Stanbic and credit cards via the POS or online platforms.

Four of the winners will watch the matches with their partners while one winner will get the opportunity to watch the game with his or her child who will have a rare experience of performing a player-escort role in the game.