MyAsho.com, MyAshomarket.com re-launched

Ms Dolapo Shobanjo and Mr Biodun Shobanjo, Chairman of Troyka Holdings at the relaunch.Style aficionados now have less to worry about keeping their wardrobe stocked with unique pieces of wares and accessories that make them stand out at different occasions, thanks to the launch of MyAsho.com and MyAshomarket.com, a twin online fashion store.

The platforms are the creation of Ms Dolapo Shobanjo and designed to offer unique pieces that cannot be found on high streets, offering stylish clothing designs from gifted, contemporary, up and coming designers from around the world.

According to Ms Shobanjo, the two sites offered one-off designs because MyAsho.com and MyAshomarket.com encouraged individuality, adding that the clothes would be ethically hand-crafted and of limited supply.

“Their exclusivity and innovation will reflect a new world of beautifully distinctive product,” the site creator added.

“MyAshomarket.com is aimed at providing fast fashion items for women who crave individuality at great and affordable prices. The products offered on the online platform allow the fashion savvy shopper to keep up to date with the latest trends, whilst retaining a sense of individuality with unique pieces’, she stated.

The clothes and accessories available on MyAshomarket.com boast of an array of different cuts and styles, with spectacular detail and bold patterns that are guaranteed to make the individual stand out for all the right reasons.

Some of the designs showcased at the site’s re-launch in London combined a minimalist’s appreciation for exquisite tailoring and cuts, while harnessing the maximalist’s understanding of bold, creative prints.

The site’s pop up store was launched in 2011 and lit up London’s trendy Notting Hill carnival.

“From casual wear to cocktail dresses, including pieces that transform flawlessly from day to evening wears,” Shobanjo said.

MyAsho.com was first launched in 2009 by Dolapo and ran more as part-time. About five months ago, she quit her job at Shell to run the business full time, given its potentials.

It is like starting from the scratch, with a lot of new things, including a new web site, new designers, markets etc.

The platform has so far been enjoying endorsements from top celebrities.

Graphic Business/Ghana

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