Private sector is vital for dev

BY: Enoch Darfah Frimpong

This year’s discussion focused on the role of leadership in the private sector in driving national economic prosperity, and as the leader in Ghana’s beverage industry, GGBL presented the perspective of the key player in the private sector.

Mr Ndegwa explained that last year GGBL joined  other industry players to spearhead an approach to government to encourage increased use of local raw materials in the brewing industry by providing concessionary excise rates where a given percentage of local raw materials were used in production.

That, he said, had seen the creation of real economic growth in other countries where Diageo PLC, the parent company of GGBL, operated by providing livelihoods for farmers, a guaranteed purchaser of produce at a market price, enabling them to provide for and educate their children. 

Following the passage of the law, GGBL in December launched Ruut Extra Premium Beer, Ghana’s first cassava based beer, brewed from 51 per cent locally sourced cassava.

The managing director of Guinness said that was the first step towards pushing the use of locally sourced materials in production; supporting and increasing the livelihoods and development of local farmers and industry; investing in technology, innovation and equipment to make this possible.

“GGBL firmly believes that beyond an obligation to return value to the community, ‘Doing Good is Good for Business’ and we choose to use our leadership in this direction” he added.

He also encouraged governments to provide an enabling and targeted policy, infrastructure that supports private sector growth – economic and reliable water, energy and roads – and maintain an open dialogue with industry to engender the growth of the private sector.