Twellium Foundation's ‘Save Our Breast’ Campaign climaxes October 31

Twellium Industrial Company, producers of Rush Energy Drink has reiterated its commitment to the fight against breast cancer with the launch of a new campaign dubbed ‘Save Our Breast’

As part of the campaign, Twellium held separate free breast screenings at the forecourt of TV3 Network on October 14, the Accra Metropolitan Assembly office complex on October 15, and Tema Metropolitan Assembly on October 16.

In addition to the free breast screening at the designated areas which were undertaken by Imah International Maritime hospital, the one month campaign will end with a health walk through selected principal streets in Accra on Saturday, October 31 2020.

The Breast Cancer Awareness Month is marked in countries across the world every October to help increase attention and support for the awareness, early detection, and treatment as well as palliative care of this disease.

The Chief Marketing Officer of Twellium Industrial Company, Mr Ali Ajami said: "Though we are experiencing challenging times amid coronavirus pandemic, our commitment to create awareness and join forces to fight breast cancer is stronger than ever. By increasing awareness this year, it is our hope that both women and men will become more attentive to the signs and symptoms of breast cancer and spot it while it is more easily treatable. It is against this background that our foundation has partnered with 3FM to launch a breast cancer campaign dubbed ‘Save Our Breast’".

The breast cancer awareness campaign by Twellium Foundation and Verna Mineral Water has been one of the Twellium’s most significant corporate social impact programs over the past six years. The campaign which has raised awareness, paid for breast cancer treatments, hospital bills of breast cancer patients, organized free screening and consultation for all over the years, is set for a bigger run this year.