Ride-hailing platform Uber Ghana has announced a three-year agreement to become the official E-Hailing Partner of the Ghana Football Association (GFA).
Although the financial terms of the deal were not disclosed, per the agreement, football fans will be able to access safe discounted rides to and from the national team and domestic competitions in cities where Uber Ghana operates. The ride-hailing service currently operates in five Ghanaian cities namely; Accra, Takoradi, Cape Coast, Kumasi and Tamale.
Speaking in an interview with Graphic Online on the sidelines of a ceremony to announce the deal, the General Manager of Uber Ghana and Cote D'Ivoire, Majorie Saint Lot said the partnership will provide spectators with a clear path to and from games.
"We are committed to providing a wonderful rider experience but also wonderful and increased earnings for our riders," Ms Lot said.
She was hopeful that the partnership would cover match venues across the entire nation soon with the expansion of Uber services nationwide.
On his part, the President of the Ghana Football Association, Kurt Okraku said the deal was designed to meet the transportation needs of football fans.
He said the service would be available on all international and domestic matchdays that will be observed locally.
Mr Okraku was hopeful that the partnership will boost attendance to football matches that will be played at night.