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The short clip shows the young hairstylist sprinkling powder on the patron’s hair, followed by a healthy dose of an unknown flammable fluid before casually setting his head ablaze with a lighter. He proceeds to comb the hair while it’s burning, using a comb and brush.

After putting the fire out with his fast brushing, Rajput repeats the procedure. All this time, the client sits calmly in the barber’s chair, looking at his burning hair in the mirror.

The video has been shared on multiple social networks and has been watched millions of times in the past week, drawing mixed reactions from the public. While some people declared himself impressed by the technique, most called it dangerous and harmful to the hair, claiming that the high temperature does more harm than good.

Omar Quaraishi, the Pakistani journalist who happened to be in Shafqat Rajput barber shop and recorded the original video, recently said that the eccentric hairstylist calls this unconventional technique “fire cutting”, adding that it is actually popular in various parts of the world. As far as I know, that is only partially true.

Fire cutting is indeed a thing, but it usually involves using an open flame to actually cut hair, not setting a person’s hair on fire and then brushing the heck out of it. This is something else entirely, and Rajput himself admitted that it is used to to give the hair a straightened polished look.

Credit: odditycentral