Maybelline makeup comes to town

Maybelline makeup announced its official arrival in Ghana last weekend with an upscale party at the trendy Coco Lounge in Accra, featuring an electrifying fashion show with some of Ghana’s top makeup artists.  

Guests were treated to a vibrant procession of fashion shows with exciting themes ranging from Crazy Carnival and Funky Brides to Haute Avant-Garde, Glow in the Dark and Glam Night Out. 

The show featured beautiful models whose faces were used as a canvas for the makeup artists to creatively express their unique styles using Maybelline New York makeup.

Brand Manager for Maybelline New York in Ghana, Aretha Yorke Sabeng, said “Maybelline New York is a brand that empowers women to make a statement, explore new looks as well as flaunt their own creativity and personality”.

With the theme, ‘New York Meets Accra’, the launch of Maybelline New York flawlessly united these two cities and allowed guests to experience distinct elements of both cultures. From the food and cocktails which were a perfect blend of New York and local ingredients, to a free style rap performance from Feli Nuna and legendary hip hop and high life mixes from the ever funky DJ Kess, guests were hard pressed to say whether they were in Times Square or Independence Square.

Celebrity guests such as Juliet Ibrahim, Lydia Forson, Joselyn Dumas, Sacha Okoh, Efya, Naa Ashorkor, AJ Sarpong, Ama K, Marie Humbert and many more were excited to take part in the live “Find Your Shade” bar, where makeup artists gave expert advice on the best Maybelline New York products for their skin types.