2 Firms partner to improve insurance accessibility

BY: Maclean Kwofi
Mr Bhagwan Khubchandani and Mrs Patience Akyianu

An insurance firm, Hollard Ghana, has announced the addition of general insurance to its partnership with a retail outlet, Melcom Limited, following endorsement by the National Insurance Commission (NIC).

Already offering Hollard life insurance products, the addition is to enable Melcom Limited to offer non-life insurance products to its shoppers at convenient Hollard on-the-go booths available in selected shops.

A press release issued by Hollard Ghana on September 28 stated that the addition was to strengthen the insurance and retail industry’s pioneering partnership to widen insurance penetration and make it more accessible to many Ghanaians.

The full array of insurance products now available to Melcom customers are motor insurance, home appliance plan, cell phone insurance and travel insurance in addition to the life insurance and savings policies being presented by Hollard Life Assurance.

Better future

The release quoted the Group Chief Executive Officer (CEO) of Hollard Ghana, Mrs Patience Akyianu, saying this was another step in our mission to enable more people to create and secure a better future by offering them insurance at their convenience.

“With Hollard Insurance now in the mix, Melcom customers have a spread of our life and non-life products when they shop. They can shop, buy insurance, pay premiums, make claims or simply enquire about our services.

“I am proud to reiterate that there is great benefit when insurance and retail giants’ partner. We are moving with the times. Together with our reputable partner, Melcom, we are showing that we put our customers’ needs at the forefront of what we do,” the release quoted Mrs Akyianu of saying.

Welcoming Hollard

It also quoted the Group Chairman of Melcom Ghana, Mr Bhagwan Khubchandani, saying that his office was thrilled to welcome Hollard Insurance.

“Now our customers can instantly secure their purchases, and that is important to us because we care about their wellbeing.

“This new milestone is an indication of greater things ahead for the retail and the insurance sector in Ghana. Together we shall deepen insurance penetration in Ghana,” it stated.

Shoppers can secure

The press release cited the Managing Director (MD) of Hollard Insurance, Mr Daniel Boi Addo, stating that now Melcom customers can secure their appliances and devices immediately they purchase them in-store.

“Similarly, they can instantly protect their travel plans with an insurance cover. For motorists, the convenience of buying and renewing a motor insurance policy while grocery shopping cannot be understated.

“We guarantee all customers of Melcom who visit our Hollard on-the-go booths will be served with utmost care and attention.”