Adansi Travels Limited wins big at 32nd CIMG Award

BY: Mary Mensah
Mr Gideon Asare (2nd left), Managing Director of Adansi Travel & Tour, recieved the award
Mr Gideon Asare (2nd left), Managing Director of Adansi Travel & Tour, recieved the award

Adansi Travels Limited, a leading company in the travel and tour business in Ghana, has been adjudged CIMG Hospitality (Allied and Support Services) of the Year 2020.

The travel and tour company beat all competitors in the category to pick the coveted award.

The Chartered Institute of Marketing Ghana (CIMG) presented the prestigious award to the company for demonstrating a sterling performance in the travel and tour industry with exceptional innovative and marketing ideas.

Mr Gideon Asare, Managing Director of Adansi Travels Limited, received the award on behalf of the management and staff of the company.

Speaking to journalists after the awards ceremony, he said it was heartwarming for Adansi Travels Limited to have received the prestigious award. He mentioned that the company had discovered new travel destinations for both domestic, thus local, (Ghanaian) tourists, and in-bound (foreign tourists).

CIMG awards

“The CIMG awards are designed to create awareness of the marketing concept in businesses and sustainability and to promote high professional standards and excellence among practitioners.

“Therefore emerging as the Hospitality Facility Company of the Year only demonstrates our commitment to serve this country.

“Through our innovative ideas, we have introduced and successfully rolled out various products to serve our customers who are constantly patronising the travel and tour business”.

Products rolled out

These include Best of Europe, Dubai, Maldives, Abu Dhabi, Seychelles, among other notable tourism destinations outside of Ghana.

In Ghana, Mr Gideon Asare said Adansi Travels Limited successfully introduced products such as Western Escape, Keta Beach Escape, Discover Ghana, and other appealing local products to market major tourism destinations in Ghana ostensibly aimed at improving the fortunes of domestic tourism.

“Ours is to market Ghana to Ghanaians and foreigners.

Therefore in branding Ghana, as said by the guest speaker, operators including Adansi Travels Limited, must be factored into the equation, after all, this is what we do best”.

Clients

The MD of the company used the opportunity to thank his team and cherished clients in Ghana and abroad for supporting and patronising their services.

“We cannot celebrate this magnificent award without actually recognising the vital role of our staff and customers play to keep us in business.

“Our clients need us to serve them, just as we need them to keep us in business, but above all, the nation at this point needs Adansi Travels Limited more as we continue to create employment for the teeming youth of our country,” he concluded.

Background

Adansi Travels is a leading travel agency based in Ghana that specialises in selling packaged tours to destinations around the globe.

They are also a leader in organising leisure and business travels for individuals, groups and business organisations.

Its mission is to create a memorable travel experience for its numerous clients through innovative packages delivered by well motivated customer-oriented staff and with a vision to become the most trusted travel agency in Africa and beyond.

Partnerships

Its strength lies in the partnerships they have with many renowned Destination Management Companies (DMCs) around the world that enable them to provide the most affordable and stress-free travel packages to its cherished clients.

The company’s superior services and in-depth industry knowledge has attracted many corporate and even government institutions such as the Ghana Armed Forces to patronise their services.

Tourist attractions

It is their cherished dream at Adansi Travels to open up tourist sites in Ghana to the world and so far, they have designed various tour packages to suit both Ghanaians and foreigners.