StarTimes presented the best bid for GPL TV rights - GFA
The Ghana Football Association (GFA) has disclosed that Chinese pay television provider StarTimes was awarded the television rights for the Ghana Premier League (GPL) because they made the best offer.
The GFA in a press release naming StarTimes as the new television rights holders for the league said the broadcaster emerged winners of the competitive bidding process with a $5.25million bid over five years.
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"The Ghana Football Association is delighted to announce to its stakeholders that StarTimes Ghana are the new Television Rights Holders of the Ghana Premier League and the FA Cup," the statement said.
"StarTimes emerged winners of the competitive bidding process after the GFA accepted their offer, which was the best among other bids.
"StarTimes will sign a five-year agreement with the GFA worth $5.25m US Dollars to be the exclusive Television Rights owner of the Ghana Premier League and the FA Cup with immediate effect".
It is the second time that StarTimes has won the rights for the GPL.
It will be recalled that in 2016, they secured an abortive 10-year deal for all GFA organised competitions. That deal was cancelled in December 2019.
The GFA and StarTimes are expected to sign the new agreement on Friday.
Read the entire statement below;
Press Release: StarTimes named as Television Rights Holder of the Ghana Premier League and the FA Cup.
The Ghana Football Association is delighted to announce to its stakeholders that StarTimes Ghana are the new Television Rights Holders of the Ghana Premier League and the FA Cup.
StarTimes emerged winners of the competitive bidding process after the GFA accepted their offer, which was the best among other bids.
StarTimes will sign a five-year agreement with the GFA worth $5.25m US Dollars to be the exclusive Television Rights owner of the Ghana Premier League and the FA Cup with immediate effect.
Meanwhile, the GFA has decided to make highlights of the Ghana Premier League and the FA Cup available to other television stations in a non-exclusive category.
As part of the agreement, part of the monetary consideration will be used to produce matches and highlights of the Division One League, the Women's Premier League and Women's FA Cup to give the competitions the needed visibility.
The GFA, will, in due course, announce names of television stations who have been granted non-exclusive rights for the highlights shows.
The Ghana Football Association welcomes StarTimes as its partner and is looking forward to having a fruitful and mutually beneficial relationship.
Thank you.
SIGNED: COMMUNICATIONS DEPARTMENT
