Stanchart rewards customers

BY: Maclean Kwofi
Mrs Yvonne Gyebi (left) with the top three winners and their families
Mrs Yvonne Gyebi (left) with the top three winners and their families

The Standard Chartered Bank, Ghana last Wednesday (February 26) fulfilled its prize obligation to winners of its SC Mobile Anfield Experience campaign with the presentation of an all expense paid tickets to the UK with an opportunity to watch a home match at Anfield and a television set to the top three winners of the campaign.

At a brief ceremony in Accra, the bank handed over an all expense paid trip to the UK with the opportunity to watch a home match at Anfield, the home of Liverpool FC and an Anfield Stadium Tour to Mr Emmaunuel Kankam and Mr Desmond Osei Mensah.

It also presented a curved 65-inch television set and a customised Liverpool Jersey to Mr Sampson Kofi Agbovi.

Launched in October, the campaign run over a three-month period after which the top winners were selected and rewarded by the bank.

Anfield experience

Addressing the media after the presentation, the Head of Retail Banking at Stanchart, Mrs Yvonne Gyebi, said the campaign was designed to reward customers who used the bank's SC Mobile App.

Dubbed, SC Mobile Anfield Experience, the campaign was determined by a point system, with every transaction earning the client points. The client with the highest number of points become the top winner.

“With the SC Mobile App, clients can execute all their banking activities right from their mobile devices, starting by opening their bank account and providing all verification documents by uploading to the application and completing the onboarding process within minutes."

Digital bank

Mrs Gyebi observed that the bank considered feedback from clients to create what she described as a digital bank.

According to her, the SC Mobile App is new cost-efficient branch formats that allow customers to pay bills, move cash and buy basic everyday items using their mobile phones.

She added that each stage of the design process had incorporated innovative technology allowing the execution of all banking activities from a mobile device.

"This includes 70 banking services through the app such as mobile money and bill payments, local and international transfers, request for statements, cheque books and many more. Clients can also track and trace all requests submitted which is a first for the Standard Chartered”.