Quality Life Assurance appoints Issa Anafure as CEO

BY: Daily Graphic
 Dr Aaron Issa Anafure
Dr Aaron Issa Anafure

Dr Aaron Issa Anafure has been appointed as the Chief Executive Officer of Quality Life Assurance Company Limited, with effect from January 1, this year.

He takes over from Mr Raymond Afrifah-Yamoah who retired from the company same day.

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A release issued in Accra by the company said as a chartered insurer from UK, “Dr Anafure holds a Diploma from West African Insurance

Institute (WAII), Liberia, and is a Fellow of the West African Insurance Institute, Banjul, The Gambia. A Fellow of Insurance Institute of Ghana.

A member of Chartered Institute of Marketing Ghana and a member of the Institute of Directors (Ghana).


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Aside his professional background, Dr Anafure holds a Doctorate in Business Administration from Swiss Management Centre SMC, Switzerland, with specialisation in Management and Corporate Governance.

He had his Executive Masters in Business Administration in Finance option at the University of Ghana Business School where he also pursued his Bachelor of Science in Business Administration Marketing option (BSc).”

Prior to his appointment, the release said, Dr Anafure was the former Chief Executive Officer of SIC Life, having moved from the same position in CDH Life Insurance Company Limited.

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It said: “Dr Anafure has served as a director on several boards which include SIC Life Company Limited, SIC Life Savings and Loans Limited as board chairman, SIC Financial Services Limited, Merchant Bank (UMB), Ghana Insurers Association, member of Ghana Life Offices Association, member of WAICA Council, member of Association of Insurance and Reinsurance of Developing Countries (AIRDEC) and Chairman of UMB

Holdings Limited, as well as West African Insurance Institute (WAII) Governing Council Banjul.”

Laurels at SIC Life

During his tenure of office as Chief Executive Officer for SIC Life Insurance Company, the release said Dr Anafure was able to establish SIC

Life Shopping Mall which was the first of its kind in the insurance industry. He also established the SIC Life Savings and Loans.”

While in SIC Life, he led the company to win the (CIMG) Chartered Institute of Marketing award (Life category), five times, and was finally called to the Hall of Fame in 2018.

It said he grew the company’s premium income from GH¢33m in 2009 to GH¢212m as at Dec 2016, representing 529 per cent. He maximised shareholder value through productivity, cost reduction and staff rationalisation resulting in total dividend payment of GH¢13,904,334 from the period of 2011-2015.

The release said Dr Anafure, “brings a wealth of experience to QLAC having attained a lot of achievements during the past years with his managerial and leadership skills heading these various institutions and believes strongly that he would be able to take QLAC to the next level.”