MTN to reward loyal customers
MTN Ghana has announced a reward package of 25 brand new Hyundai Sonata cars to its loyal customers among other rewards as part of activities outlined to celebrate it 25th anniversary in Ghana.
The ‘Mega Consumer Promo’ is designed to ensure that at least a customer from each of the 16 regions wins one of the 25 brand new Hyundai Sonata cars.
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Senior Specialist, Segment Marketing, at MTN, Mr Maxwell Arthur, announced the above during a media encounter to give details of the promo.
“Every pesewa spent on the network is rewarded with a point. MTN Ghana is spending close to GH¢10 million to reward customers as part of the 25th anniversary celebration,” he said.
He explained that as part of the promotion, participants were required to accrue points via revenue-generating activities such as voice, data, SMS, digital, Value Added Service (VAS), and mobile money transactions where fees are charged.
“In line with MTN’s strategic intent for 2021 which is leading digital solutions for Africa’s progress, promo points are skewed towards revenue-generating activities performed on digital platforms.
“We see the 25th-anniversary celebration as an opportunity to renew our commitment, recognise and appreciate our customers, and reward them for their value and tenure,” Mr Arthur said.
He added, “we are just asking customers to do more of what they love doing on the network, simply exceed their target point by higher percentage margin and they will stand the chance of winning of the 25-brand new Hyundai Sonata cars.”
MTN Ghana is expecting to give out five of the 25 cars this month. In the subsequent months, 10 cars will be given out to consumers that exceed their target at the end of September and October respectively.
Winners of the mega promo will only be notified by a phone call from MTN authorised personnel.