Company sets new benchmark in home backup energy
The team from Megamax Electronics Ltd, Ecoflow's distributor in Ghana after unveiling the product

Company sets new benchmark in home backup energy

Eco International has introduced an innovative product that is expected to revolutionise the way people consume and use power stations.

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Dubbed ‘Ecoflow portable power station’, it offers reliable, quiet and clean power as an alternative to the traditional, outdated source.

It also has combined cutting-edge research and development with extensive distribution and sales network to redefine the battery industry with user-focused portable power stations.

At the launch of the product in Accra last Thursday, the Head of Business Development of Megamax Electronics Ltd, Samuel Ayim Mawuli, explained that the complexities that came with installing solar motivated his outfit to introduce EcoFlow into the Ghanaian market.

“The device is an integrated solution, which is plug and play, very easy to use. We also saw it as a very fantastic solution to introduce to our clients because the issue with solar sometimes is that when the sun is really down, you are unable to generate enough electricity,” he said.

  Diana Adwoa Nyarko, the General Manager of Megamax Electronics, EcoFlow’s distributor in Ghana

Sales target

According to him, the company had set a 20 per cent penetration target to ensure that EcoFlow became a household brand in the country.

He said the company had earmarked residential facilities, offices, schools, hospitals and the average Ghanaian because they reckoned power was an indispensable part of people’s lives and was needed to be able to thrive and be productive.

“Because of the startup cost, we have partnered with some banks to be able to give our potential customers the ability to pay over time -that is one innovative solution that we have introduced to help people acquire this technology,” he added.

About EcoFlow

-EcoFlow was founded with a mission to empower people and communities through portable, clean, reliable power for lasting impact and by dethroning the traditional gas generators through innovation.

-Over the past few years, it has taken a leading position in the European market, where consumers have shown exceptional enthusiasm towards eco-friendly energy products and renewable energy solutions. 

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