MULTICHOICE is known for always bringing viewers new and exciting content and now it has announced a brand new channel Star Life, specially created with African audiences in mind.
Star Life, a 24/7 English language channel which will be available to DStv channel 167 and GOtv channel 123 from August 27, 2018.
DStv customers on Premium, Compact Plus, Compact, Family as well as GOtv MAX customers will have access to this new offering.
With over two decades of award-winning shows in its repertoire, Star Life will showcase only the very best family dramas (daily soaps, both short and long form), celebrity dance shows and blockbuster movies from its famed library of A-List Bollywood movies.
A fully owned subsidiary of 21st Century Fox, Star Life is a global powerhouse in Indian programming and a market leader in most of the 100+ countries it operates in worldwide.
Star Life will bring to Africa extraordinary journeys of ordinary people, progressive storylines, inspirational characters and compelling dramas produced to the highest international production standards.
General Entertainment CEO at Multichoice, Yolisa Phahle, used these words to describe the innovation, “Delighting our customers with exceptional content is key for our business. What makes Star Life a remarkable addition is that it has content that is relatable, with shows that aim to tell stories about weaknesses, strengths, miracles and victories.”
Senior Vice President & Business Head UK/Europe & South Africa at Star Network, Gaurav Jandwani, added “At Star Life, we believe in creating stories for the world, stimulating imagination and showcasing the limitless power of ordinary people.
“With Star Life, we are proud to bring to Africa, engaging programming in neutral African English, which would leave our viewers inspired, rejuvenated, moved & delighted.
"With DSTV & GOtv, we are delighted to partner with the best of platforms in the region, making Star Life the most widely available channel in its genre in Southern Africa.”