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Patrons deserve better

Patrons deserve better

 

Last Saturday, the annual 4Syte Music Awards came off at the Accra International Conference Centre and as usual, it recorded a huge patronage but guests to the event were subjected to a poorly organised show from start to finish.

Apart from the organisers “wasting” the time of patrons with the late start of the show, patrons also had to endure the pain of witnessing a poor production.

 After seven years, we do not expect such an experience from the organisers of 4Syte TV Awards. We expect much much better from them. Seven years is a long time for any event company to put its house in order to build a reputable brand, but it seems 4Syte Awards, for some time now, is gradually losing its shine.

Showbiz appreciates that event organisers go to lengths to come up with events and we doubt if there is ever an event organiser who plans not to live up to its billing but this is just not enough. They need to be up and doing.

Even though we acknowledge that it’s not an easy task to put together a show, the least event organisers could give their patrons who crown their ‘efforts’ with their presence is a good show. In these hard economic times, it is unfair to dole out money to buy tickets only to go through such unpleasant treatment. It is  the responsiblity of event organisers to ensure patrons get their money’s worth. Short changing them is not the way to go.

Organisers of 4Syte TV Awards are not the only culprits. Many event organisers are guilty of this and there is the need for them to up their game. The Yuletide is just around the corner and as usual, loads of events will be organised to mark the celebration. We pray the brains behind these events will do their homework well and  give patrons their money’s worth. We will not stop drumming into their ears that mediocrity is not an excuse for any serious event outfit and patrons deserve better.

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