Eaton, Ghana has launched its Power Advantage Partner Program which seeks to help partners grow and maximize benefits from selling power quality products in Ghana.
The objective of program is to create mutually beneficial relationships between distributors, resellers and Eaton, wherein business development opportunities are realized.
It is also to ensure that comprehensive marketing and sales support is provided to all business partners.
The program is designed to help partners grow their business by harnessing Eaton’s power management technology and expertise.
Eaton launched the program during a discussion with some its local IT channel partners in Accra.
The discussions focused on educating the IT partners and other stakeholders on ways to expand their businesses and gain tangible benefits.
The company also used the opportunity to provide some advanced products and programs aimed at facilitating the growth and ease of the businesses of their partners.
Special emphasis was made on how the stakeholders could utilize Eaton products and solution to boost their sales.
Speakers at the events included the Marketing Manager - West Africa of Eaton, Mr Kunmi Odunoku, the Power Distribution Manager, West Africa, Mr Tolulope Aborisade, and the Power Quality Manager, West Africa, Mr Mayowa Aderibigbe.
Also speaking at the event, the Managing Director of Link @Ghana Limited, the authorized Eaton distributor in Ghana, Mr Devang Lakhani, said growth was a topic that affected all stakeholders in the technology value chain.
He said it was therefore important to hold such events which seek to address some of the challenges in the sector.
“Forums like this also ensure that Eaton update his partners on its technology and solutions in the market, which will ultimately be beneficial to all parties involved,” he stated.