Shell celebrates customer week

Vivo Energy Ghana limited, the company that distributes and markets Shell-branded products and services in Ghana, has organised its annual Customer Contact Week.

This year’s activities, spanning across the company’s ever-expanding network of Shell service stations in Ghana, were under the theme ‘Business Growth through Customer Focus’.

A release issued in Accra said “The management team and colleagues of Vivo Energy Ghana visited selected Shell stations across the country to thank customers for their patronage with a number of giveaways and to collect their feedback. In addition, some customers were signed on to the Ezypass fuel card, the first and only Visa-enabled fuel card in Ghana.”

It said customer feedback is crucial to Vivo Energy because it helps to improve products and services at Shell’s retail network “that’s why Customers were also reminded to continue to give feedback on Shell products and services using ‘Voice of Customer’, the dedicated customer feedback online platform”. 

“Furthermore, the Vivo Energy team visited some lorry parks to interact with taxi and trotro drivers and gave them various souvenirs such as t-shirts, key rings, branded mugs, dusters among others. Finally, the team stopped at Shell lubricant retail outlets in Tema Mankoadze, where they interacted with lubricant customers and resellers,” it said.

Launching the week-long programme at Airport City Shell service station, the Managing Director of Vivo Energy Ghana, Mr Ebenezer Faulkner, said: “Great companies are the ones that get and stay ahead by giving long-term value to and getting long-term value from customers. The Shell brand could not have been successful all these years without a long-term relationship with our customers.”

“Vivo Energy Ghana believes that customer value increases over time and we see our relationship with customers as a long-term partnership and not a one-off transactional interaction. Our products have been customer-led and driven by our passion to exceed the needs of our customers. We will therefore continue to make our customer experiences at our Shell retail stations memorable and better than anyone else” he added.